Summary Air India Flying Returns members can now earn points at LEGOLAND locations worldwide. The program recently shifted to earning points based on spending, making elite status easier to achieve. The partnership with LEGOLAND is part of Air India's efforts to provide more rewards and recognition to loyal flyers.
Members of Air India's Flying Returns frequent flyer program can now earn points on tickets to LEGOLAND locations worldwide. The addition comes as the Indian flag carrier expands its loyalty program with new partners and earning opportunities. Off to see the LEGO Star Alliance carrier Air India has partnered with Merlin Entertainments to offer a new promotion for its frequent flyers to earn points on ticket purchases.
Beginning today, Air India Flying Returns members can earn up to 10 Reward Points per INR 100 ($1.19) spent across five participating LEGOLAND locations. Love learning about points and miles? Read more of our loyalty news and guides here .
LEGOLAND theme parks are designed for children aged 2.12 and feature dramatic sculptures, iconic buildings, and attractions built using LEGO bricks. The parks include interactive family rides, live shows, and LEGO building workshops.
To earn the Reward Points, Flying Returns members must book through the official portal for one of the following locations: LEGOLAND Windsor, UK LEGOLAND New York Resort, USA LEGOLAND California, USA LEGOLAND Dubai, UAE LEGOLAND Malaysia Resort, Malaysia Air India's livery has undergone a lot of transformation after India got its independence. Sunil Suresh, Head of Marketing, Loyalty & E-commerce at Air India, commented on how the new deal increases value for its frequent flyers and their families: “This partnership enables families to create lasting memories at LEGOLAND destinations around the world, while also earning valuable Reward Points towards future flights and travel experiences with Air India. "Flying Returns is witnessing a rapid evolution into becoming one of the most attractive airline loyalty programmes globally, and this partnership is a yet another reflection of our commitment to delivering exceptional value and experiences to our loyal guests.
” At launch, earning points on the remaining LEGOLAND locations worldwide, including sites in Germany, Korea, and the original home of LEGO in Denmark, was not immediately available. An upgraded return Air India significantly overhauled its Flying Returns program this spring. The most significant change was the shift from earning points based on the distance flown to earning points based on spending.
In addition, the tiers have been renamed, and progression to elite status has been simplified, allowing customers to earn Star Alliance status more easily. The tier progression requirements have been reduced by 40%, alongside improvements to the program and additional perks for frequent flyers. LEGOLAND operator Merlin Entertainments is among the latest of more than 50 partners Air India has added to the Flying Returns program over the last year and a half to offer greater ease, more rewards, and recognition for its members.
Speaking on the launch, Dominique Sidley, Global Sales Director Merlin Entertainments, highlighted how the partnership can save families money while unlocking additional travel opportunities: “I am delighted to announce that Merlin Entertainments, the world's leading attraction operator, has extended its partnership with India's national carrier, Air India, to offer exclusive benefits to the 'Flying Returns' members. This partnership will allow the members to enjoy discounted access to our amazing LEGOLAND® Resorts across the globe, where they can experience the fun of LEGO and the playful thrill of theme parks. "We’re delighted to celebrate the partnership becoming official, with the fantastic team here at LEGOLAND® Windsor.
India remains a strategic market for us, and we are committed to providing the best entertainment options for the Indian consumers. We look forward to strengthening this partnership with Air India across our other attractions in the future.” In addition to LEGOLAND, the frequent flyer program has also inked earning deals with traditional hotel, rental car, and cruise providers, as well as The Bicester Collection and Madame Tussauds.
Everything you need to know about Air India's Flying Returns program..
