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CHRISTMAS is nearly here and the shops are stuffed with frantic customers on a mission to stock their kitchens for the big day. For those who would rather dodge the last-minute dash and Christmas chaos, there's one day to avoid at all costs. Advertisement 1 Families are set to rush to stores to get last-minute bits ahead of Christmas Day Credit: Getty According to new data, December 23 is the busiest day for stores like Tesco and Aldi.

Fraser McKevitt, head of retail and consumer insight at Kantar, said: "There are clear signs that shoppers are already stocking up their cupboards. "Sales of assorted sweet biscuits and biscuits for cheese both doubled in November compared with the month before, while 8% of us bought a Christmas pudding." Their latest figures also show that the cost of an average Christmas dinner for four has risen to £32.



57, up 6.5% on last year, largely driven by the price of turkey and Christmas vegetable staples. Advertisement read more on christmas DEAR DEIDRE I got home with the Christmas shopping just as my husband walked out the door SACK FULL OF SAVINGS The 13 key Christmas shopping dates in December that can save you cash While 'Christmas Eve Eve' is set to be a busy one, Kantar found that Brits are more prepared this year.

This comes as a poll found that the average person spends £658 on Christmas gifts and will visit 28 stores by December 25. A poll of 2,000 over 25s who celebrate the festive season found they typically go on four sprees each year.

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