Are you that one person on the friends’ trip who’s always mocked for wanting to snooze at the hotel instead of heading out to explore the city or try out adventure sports or shopping? Turns out, you’re not alone.Sleep tourism, also known as going on a snoozecation, is set to be the biggest new travel trend to emerge in India in 2025, forecasts a report by Skyscanner. According to the Skyscanner Travel Trends Report, 85 per cent of Indian travellers are now more mindful of how much sleep they get on trips.
Twenty per cent—or one in five desi travellers—plan their vacations entirely around sleep, and consider it as one of their main activities during holidays. The third season of The White Lotus—featuring a wellness resort in the Thai island of Koh Samui, where the entire point of the vacation is to focus on rest and restoration—must also have you thinking of the same. It’s all about spa treatments, meditation, going gadget-free and getting unbroken sleep through the night.
In a world of constant hustle, when we can’t switch off our screens or brain, sleep tourism offers a guilt-free chance to hit the snooze button on stress. Pemiya Gandhi says about 60 per cent of her vacation budget goes towards hotel rooms, since she and her husband spend most of their holiday lounging there. Pic/Nishad AlamBut why spend tens of thousands to lakhs to go to a new place just to sleep, one may wonder.
For the new-age Indian traveller, accommodation is often the biggest vacation.
