Image credit:@JackPosobiec BMW, the German luxury car maker, faced criticism on Thursday after its UK division abruptly announced on X (formerly known as Twitter) that it would no longer be posting on the platform. Many users attributed this move to a bizarre form of protest against the social media site's owner, Elon Musk , who recently faced scrutiny for an awkward gesture during an appearance at President Trump's inauguration, which many interpreted as the Nazi salute . BMW UK 's announcement, which stated, "We're no longer posting on X," without providing a reason, was met with swift backlash from X users.
Critics pointed to BMW's own troubled history with Nazi Germany, highlighting the company's reported use of slave labor during World War II , for which it expressed "profound regret" in 2016. "This you?" alt-right activist Jack Posobiec wrote, posting a black-and-white photo of Adolf Hitler touring a BMW facility. One user quipped, "This historic event marks the first time a BMW has signaled before lane departure.
" Few users shared an image of an older BMW with a symbol associated with the Nazi Germany as they called out the luxury car brand. Other people also jumped on X to bash the BMW UK over the announcement. "We're not posting on X because we think @elonmusk is a Nazi.
Literally was a company in Nazi Germany that profited of the war. Please make it make sense," said Dylan Pierce, an author according to his X bio. When reached for comment, a BMW UK spokesman clarifi.