How many of us can tell the difference between a coveted Birkin bag that costs more than $10,000 and a knockoff that costs less than $100 at Walmart? Well, the dupe is so perfect that it’s selling out and has become a sensation. It’s also turning the world of luxury fashion upside down. Firstly, getting your hands on a Birkin bag is not easy.
If you’re a first-time customer and you walk into a Hermès store carrying enough money to buy the entire shop, you might still not be able to get your dream Birkin. Its scarcity and elusiveness have ensured that the Birkin remains one of the most sought-after bags. But Walmart’s dupe has become a phenomenon.
Dubbed the “Walmart Birkin” or “Wirkin,” the design seems inspired by the pricey Hermès bag. According to the New York Post, “On the website for Walmart, cheekily nicknamed ‘Walmès,’ multiple versions of the ‘Wirkin’ are available. One style rings in at $78 to $102 depending on the size but has become so popular that it is sold out online.
” A real Birkin features the Hermès name on the body of the bag beneath the flap, inside the bag, and on various pieces of hardware. The version offered on Walmart’s e-commerce marketplace (via a third-party seller) does not, however, make use of Hermès’ name on the bag itself, according to The Fashion Law. But Is It Legal? “The discount replica also does not copy Hermès’ trademark-protected ‘H’ logo, which appears on the lock of an authentic Birki.
