Saturday, November 9, 2024 VisitScotland is excited to announce the inaugural Angus Outdoor Adventure Winter Festival, kicking off tomorrow, Friday, 8 November, and running until Sunday, 17 November. This new winter event aims to entice visitors to explore the great outdoors, expanding the traditional visitor season in the region. Organized by the Angus Tourism Cooperative and supported by Visit Angus, the festival showcases a variety of outdoor activities that the area has to offer during the colder months.
Visitors can look forward to exhilarating hiking trails, mountain biking, fly fishing, and refreshing pond dips, making the most of Angus’s stunning winter landscape. This festival aligns with Scotland’s national sustainable tourism strategy, which focuses on encouraging a regional and seasonal spread of visitors to ensure tourism benefits are felt throughout the year. By promoting off-season travel, VisitScotland hopes to inspire more people to consider winter trips, moving beyond the summer peak.
Recent research from the UK Residents Holiday Sentiment Tracker indicates a strong desire among potential travelers to connect with nature this winter, with one in ten planning adventure activities. Angus’s captivating outdoors already draw many visitors, as highlighted by the Scotland Visitor Survey, which shows that 71% of tourists come for the scenery, while nearly a third engage in outdoor activities. Last year, off-season tourism in Scotland generated an impressive �.