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To promote tourism in the state, the Uttar Pradesh government is focusing on revitalizing tourist destinations and strengthening transport infrastructure over the past seven and a half years, according to a government spokesperson. This measure has led to a significant increase in tourist footfall, with more than 48 crore tourists choosing to explore the beauty of Uttar Pradesh last year. Now, the government aims to increase the state’s tourism sector five times, the press release stated.

While the tourism sector’s Gross Value Added (GVA) was ₹ 11,000 crore in 2017, the target is to boost it to ₹ 70,000 crore by 2028. Additionally, the government aims to attract over 80 crore tourists to Uttar Pradesh by 2028. According to officials, chief minister Yogi Adityanath is committed to boosting tourism alongside industrial development in the state.



Uttar Pradesh has many significant religious sites, attracting millions of visitors daily. Over the past seven and a half years, tourism has surged in cities of spiritual importance, such as Kashi, Ayodhya, Mathura, Chitrakoot, Prayagraj, Naimisharanya, and Gorakhpur. The government is enhancing world-class facilities in these cities and encouraging tourists to explore multiple destinations.

The One District, One Product (ODOP) initiative is crucial in promoting local products to visitors. Additionally, the government is focusing on expanding the availability of hotels, guest houses, and homestays while also planning to rejuvenat.

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