TikTok Shop and SM Supermalls launch “She Leads: Fun Beyond Shopping,” a first-of-its-kind TikTok Shop mall pop-up in the Philippines, happening from November 15 to 17, 2024 at the SM Mall of Asia Main Atrium. The pop-up aims to recognize and empower female-owned and led businesses in the Philippines, particularly those who have found success both offline and on TikTok Shop. (from left to right) Rosenda Casaje, CEO of Gorgeous Glow; Niks Fojas, Partner Solutions Head, TikTok Shop Philippines; Joaquin San Agustin, Executive Vice President for Marketing, SM Supermalls A Celebration of Women in Business As women continue to reshape the entrepreneurial landscape, the impact of female-led businesses is more evident than ever, spanning diverse sectors such as beauty, fashion, tech, and gaming.
These entrepreneurs are not just participants in the economy; they are driving innovation and setting new standards for success. From small start-ups to large-scale enterprises, the rise of women in business represents a powerful shift in the market, showcasing their resilience, creativity, and leadership. Women entrepreneurs are not only creating jobs and generating revenue; they are also inspiring others to pursue their dreams and contribute to their communities.
“At TikTok Shop, we believe that every female entrepreneur has a unique story that deserves to be amplified. Our partnership with SM Supermalls for ‘She Leads: Fun Beyond Shopping’ is a celebration of these stories and a .
