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If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission. ‘s Holiday 100 has dropped, an annual gift guide representing the year’s top-searched products. The trending present ideas span every category: apparel and accessories, home and garden, electronics, toys and games, beauty and health and wellness.

In the spirit of savings, compiled 25 discounted standouts from the search engine’s list for the entire family. From cowboy boots and running sneakers to skin care and outdoor cooking essentials, check out the hottest gifts of the year at unbeatable prices. Google Holiday 100: The 25 Best Gifts on Sale for Black Friday Searches for “Nike Motiva” hit an all-time high this year.



Searches for “pink airwrap” peaked in 2024. Searches for “backpack cooler” went up 60 percent. Searches for “marine cream” also skyrocketed this year.

Unsurprisingly, “cowboy style” was a key 2024 search trend. Today only, Anthropologie Perks Members get 30 percent off almost everything, including . Sign up for the loyalty program for free .

Therabody searches have spiked every holiday season since 2020. “Mini Theragun” was the top-searched mini massage gun this year. Searches for “turntable” increased by 50 percent this year.

“Dad shoes” are trending with “Salomon sneakers” peaking in search volume. “Electric smoker grill” searches were up 105 percent this year. Sea.

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