Some candies are simply iconic. ? Or Skittles without its rainbow? Every now and then, these brands venture to create a spinoff and it works (like ), but then sometimes it fails monumentally. Back in the early part of the 1990s, the Life Savers brand released Life Savers Holes.
The mini piece candies were meant to represent the hole in the middle of a typical Life Savers candy. For those without a sweet tooth, Life Savers candies are essentially ring-shaped candies that resemble life preservers, hence the name. When Holes debuted in the '90s, they were advertised as vibrant and more youthfully flavored than their classic predecessors.
Yet despite the commercial success, they were abruptly discontinued due to packaging issues. Life Saver Holes were offered in flavors like Island Fruits, Sunshine Fruits, and an Outrageously Fruity mix. But, what sort of manufacturing hiccup could have caused the complete annihilation of these sweet little balls of fun? What was the problem with Life Savers holes? Life Savers Holes were packaged and sold in small, plastic tubes — unlike the original candy which was sold in a tin foil wrapper with the brand's logo printed on it.
While the packaging of Holes was more modern and convenient than the classic Life Savers, it's also where the trouble and eventual downfall began. The brand issued a voluntary recall in 1991 after discovering there was a choking hazard. The recall stated that there had been some isolated instances of consumers biting of.
