Tuesday, August 27, 2024 The Global Ayurveda Tourism Summit 2024 organized by the Department of Tourism, Government of Kerala, in collaboration with the Ministry of AYUSH, Government of India, aims to position India as a global leader in wellness tourism . The summit will bring together international delegates, wellness enthusiasts, Ayurveda practitioners, and industry experts to explore the rich heritage of Ayurveda and its potential in promoting holistic wellness tourism . A Platform for Global Collaboration The summit, scheduled from August 28-30, 2024, will be hosted at the Bolgatty Palace and Island Resort in Kochi.
This three-day event will provide a unique platform for global stakeholders to discuss and deliberate on various aspects of Ayurveda, including its integration into the wellness tourism industry, emerging trends, and the role of sustainable tourism practices. With over 300 delegates expected to attend, the summit will feature insightful sessions, panel discussions, and B2B networking opportunities, making it a cornerstone event for the global wellness tourism sector. Promoting Kerala’s Ayurveda Legacy Kerala, known as the ‘Land of Ayurveda,’ is the ideal host for this summit.
The state’s rich tradition of Ayurveda, combined with its serene natural landscapes, has made it a top destination for wellness seekers worldwide. The Kerala Tourism Department has been at the forefront of promoting Ayurveda tourism, emphasizing the state’s authentic and time-tested healing practices. The Global Ayurveda Tourism Summit 2024 aligns with the state’s vision to enhance its reputation as a leading Ayurveda destination, attracting international visitors seeking rejuvenation and holistic healing.
Key Highlights of the Summit The summit will feature a series of sessions focusing on various themes, including Ayurveda in the global wellness market, sustainable tourism practices, and the integration of Ayurveda into modern healthcare. Renowned Ayurveda practitioners and experts will share their knowledge on the therapeutic benefits of Ayurveda, offering insights into its role in enhancing mental and physical well-being. The event will also highlight Kerala’s successful Ayurveda tourism model, showcasing case studies and success stories from across the state.
Additionally, the summit will provide an excellent opportunity for B2B interactions, allowing international tour operators, wellness resorts, and Ayurveda centers to forge partnerships and explore new business opportunities. The exhibition space will feature Ayurveda products, wellness retreats, and innovative health solutions, giving attendees a comprehensive view of the global Ayurveda industry. Boosting Wellness Tourism in India The Global Ayurveda Tourism Summit 2024 is expected to significantly impact India’s wellness tourism sector.
By bringing together global and domestic players, the summit aims to enhance the visibility of Ayurveda as a holistic health solution and promote India as a premier destination for wellness tourism. The event’s outcomes are anticipated to drive investments, create job opportunities, and further strengthen Kerala’s position as the Ayurveda capital of the world. As the summit kicks off tomorrow, all eyes will be on Kerala, as it welcomes delegates from across the globe to explore the transformative power of Ayurveda.
The Global Ayurveda Tourism Summit 2024 is poised to set new benchmarks in the wellness tourism industry, paving the way for a healthier and more balanced future..
