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Target Australia wows with $70 'dupe' of popular designer item: 'It looks better than the $500 version' Target shoppers discover affordable alternative to Aussie high-end fashion label The retailer is selling a stunning pink ruffle dress for just $70 One mum said she forked out $495 on a similar style by Aje By CINDY TRAN FOR DAILY MAIL AUSTRALIA Published: 23:15 EST, 31 December 2024 | Updated: 23:16 EST, 31 December 2024 e-mail View comments Shoppers reluctant to fork out hundreds of dollars on designer dresses have discovered what they believe to be an affordable alternative at Target. One mum couldn't believe her eyes when she spotted a stunning pink ruffle dress for just $70 - after spending $495 on a similar style by Aje. 'I just came into Target.

Please tell me why they have the dress that I bought from Aje for $500? It literally looks the exact same as my Aje one,' she said in disbelief. 'It's only $70. I paid close to $500.



Obviously the dresses are a little different but come on. Quality and material are very different but still a good dupe. Go Target.

' Both pastel pink dresses have similar features, including the V-neckline, ruffles throughout and adjustable straps. However, the styles are different side by side. Target's dress, featuring an off-the-shoulder sleeve design, accentuates the waist while Aje's version has layers of ruffles, giving it a flowy look.

Despite the huge price difference, many fashionistas pointed out that Aje, an Australian luxury fashion la.

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