The upcoming film Swag, directed by Hasith Goli and starring the talented Shri Vishnu, is set to release on October 4. Produced by TG Vishwaprasad under People Media Factory, Swag promises a mix of comedy and surprises, mainly through Vishnu's variety of characters. At a recent press event, Director Goli talked about the film’s themes and how it reflects Telugu culture, even though it has an English title.
“When Vivek first heard the story, he said it felt like a traditional Telugu movie. The title Swag surprised him, but the movie is deeply connected to Telugu traditions,” Goli shared. The film highlights family values and generational stories.
Goli explained that Swag shows characters from different times, including the 1970s, 1990s, and present day. "It’s a story of family lineage, where each generation is represented by Vishnu’s character," he said. The movie also touches on how relationships between men and women have changed over the years.
The characters have meaningful names, like Yayati and Bhavabhuti, which connect with Telugu culture. Goli said all four main characters have important roles, making the story more engaging. The film’s screenplay is simple but exciting.
Goli promised, “The story is easy to follow but keeps you interested. The humor comes naturally and fits well into the story.” Ritu Varma plays a strong role, and Goli praised her for performing like a queen from the Vindhya dynasty.
"Ritu did an amazing job bringing her character to li.
