A study has found that Costco shoppers may be getting more than they bargained for, and not just in savings. While known for offering unbeatable bulk deals, a new analysis suggests that the longer you spend in a Costco store, the more money you’re likely to part with – to the tune of $1.75 per minute.
As they say, you don’t go into Costco knowing what you want, Costco tells you what you need. This startling statistic comes from a collaboration between business news outlet Morning Brew and Phil Andrews of the YouTube channel maxinomicsmb , which delves into consumer spending patterns. Costco customer spending habits revealed According to their findings, the average Costco shopper spends about 37 minutes in the store , racking up a bill of nearly $65 by the time they leave.
But that’s just the average – many customers admit to spending much longer. “I spend 37 minutes in each aisle,” one shopper joked in the comments of the Instagram post revealing this information, while another claimed their Costco trips typically last up to two hours, potentially leading to a checkout bill of around $210. Costco’s success in getting customers to spend isn’t just by accident, either.
Andrews points out that the wholesale giant strategically designs its stores to encourage longer browsing sessions. “The reason food samples are placed in the back of the store is to make sure customers have to walk through aisles and get distracted along the way,” he explained. And with no .
