Sunday, October 6, 2024 Croatia has experienced a remarkable surge in tourism from the South Korean market this year, welcoming 160,000 visitors and recording 210,000 overnight stays to date. These figures reflect a 37% increase in arrivals and a 34% rise in overnight stays compared to the previous year. The Croatian Tourist Board is optimistic about continued growth and expects even stronger results in the coming year.
This positive outlook follows ongoing discussions between Croatian tourism officials and key representatives from South Korea’s travel industry at the international Travel Show in Seoul. The event, which is anticipated to draw over 50,000 visitors, showcases a wide array of travel destinations, attractions, and programs, opening opportunities for further collaboration and bolstering long-haul travel links. During the discussions, the rising demand for Croatian destinations was highlighted, driven in part by the success of direct flight connections between South Korea and Croatia.
Airlines operating these routes have reported strong occupancy rates, further confirming Croatia’s appeal among South Korean travelers. In addition to these promising developments, a dedicated presentation of Croatia’s tourism offerings was held for South Korean media and travel agencies, emphasizing the destination’s growing popularity. Plans to expand tourism offerings into 2025 were also discussed, with a focus on attracting even more visitors from this key market.
South Ko.