Friday, October 4, 2024 Visa reveals a 30% spending surge during Singapore Night Race, driven by a 20% rise in international visitors and boosted local spending throughout the event week. Visa Reveals Consumer Spending Surge During Singapore’s Night Racing Event As Singapore’s premier international night racing event concluded, Visa released compelling data showcasing consumer behaviors and spending patterns throughout the week-long September spectacle. The insights, derived from Visa cardholder spending data, revealed a remarkable 20% rise in international visitors, contributing to a nearly 30% increase in overall spending.
Local spending also benefited, with a 10% boost during the event. International Appeal of Singapore’s Night Race Visa identified significant spending trends among international visitors: Spending Surge Across Categories Spending Beyond the Core Event Area The impact extended beyond the race zone, with surrounding districts like Kallang experiencing a 170% surge in spending, Outram seeing a 120% increase, Rochor rising by 80%, and Downtown Core growing by 90%. Understanding Visitor Behaviors During Major Events Visa took a deeper dive into how international events influence local spending, tracking Visa cardholders’ preferences during the Night Race: Late-Night Spending Surge in Singapore Singapore’s nightlife thrived during the race, with spending increasing by 130% across hotspots like Chinatown, Bayfront Subzone, City Hall, and Clarke Quay bet.
