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Tuesday, October 1, 2024 Shanghai showcased its vibrant culture and tourism at Tourism Expo Japan 2024 in Tokyo, attracting global attention with engaging exhibits and interactive activities. Shanghai’s cultural and tourism industry made a notable impact at the Tourism Expo Japan 2024 in Tokyo. Spearheaded by the Shanghai Municipal Administration of Culture and Tourism, a prestigious delegation of Shanghai’s top tourism companies—such as Shanghai China International Travel Service Ltd.

(CITS), Shanghai Spring Travel Service Co., Ltd., Shanghai Jiushi Travel (Group) Co.



, Ltd., Shanghai Disney Resort, Klook Travel, and Joyful Trip—presented a wide-ranging display of the city’s cultural and tourism assets. As global tourism experiences a resurgence, the Expo, held once again in Tokyo, welcomed over 1,200 exhibitors representing more than 80 countries and regions.

Among the standout displays was Shanghai’s, part of the China Pavilion organized by the China National Tourism Office Tokyo. Shanghai’s exhibit, which showcased the city’s global appeal and cosmopolitan nature, featured an expansive area highlighting its latest cultural and tourism developments. Visitors were drawn in by a mix of photography, videos, and a specialized Japanese-language guide themed around “Shanghai Komachi.

” This display attracted the interest of numerous inbound travel agents seeking to explore new partnership opportunities. To further engage attendees, the Shanghai Municipal Admini.

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