Friday, November 8, 2024 Sabre Hospitality, a prominent division within Sabre Corporation has entered a transformative partnership with BookLogic, a technology platform widely recognized for boosting hotel revenue and profitability. This strategic alliance aims to enhance distribution and retail capabilities, focusing specifically on growth in the Middle East and Africa (MEA) regions, with a strong emphasis on the United Arab Emirates (UAE), Turkey, Qatar, and Saudi Arabia. The collaboration showcases both companies’ shared commitment to innovation and regional expansion.
As part of the initial phase, the partnership will connect up to 1,200 hotels from BookLogic’s portfolio to key Global Distribution Systems (GDSs) and Internet Distribution Systems (IDS), creating a seamless link to global markets. Future expansions are planned to include integration with online travel agencies (OTAs) and BookLogic’s extended distribution channels, allowing hoteliers to access a wider ecosystem of marketing and operational tools. This comprehensive distribution strategy will provide hotels with robust solutions for managing guest engagement, optimized operations, and expanded reach.
In addition, Sabre Hospitality and BookLogic will focus on emerging technologies and innovative tools such as payment automation, dynamic packaging, and alternative regional distribution channels. Both companies recognize the evolving needs of the hospitality industry, aiming to support hoteliers with a ful.
