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Wednesday, August 28, 2024 Hard Rock Cafe Penang is thrilled to unveil the grand opening of Rock Shop George Town, making its first appearance as an independent store in George Town, Penang. This exciting launch takes place in a city renowned for its rich historical architecture and cultural heritage, recognized as a UNESCO World Heritage Site. Located in the bustling heart of George Town, this store effortlessly blends modern aesthetics with the city’s deep historical roots.

Offering a diverse selection of products, including stylish clothing, sought-after accessories, and iconic pins, each piece embodies the essence of rock ‘n’ roll while celebrating Penang’s UNESCO World Heritage designation. Michael Smeeton, General Manager of Hard Rock Hotel Penang, emphasised the store’s significance, “Being the first standalone Rock Shop in a UNESCO World Heritage Site is a big deal for us. More than just merchandise, we offer an experience that resonates with the soul of rock n’ roll in Penang.



It’s a testament to our commitment to push boundaries and create memories, just like our hotel.” Guest of Honour Yang Berhormat Wong Hon Wai praised the launch, “The arrival of this global brand in George Town also signifies the recognition of Penang as a renowned tourist destination by international brand giants. Hard Rock is more than just a hotel and store; it is a cultural and artistic platform that attracts artists, musicians, and cultural events, further enriching Penang’s cultural ecosystem.

” Joining the celebration were prominent personalities from multiple sectors, including Yang Berhormat Wong Hon Wai, the Penang State Executive Council member for Tourism and Creative Economy. Mr. Ooi Chok Yan, the CEO of Penang Global Tourism, also attended alongside Mr.

Jeffrey Chew Gim Eam, Chairman of Teluk Ewa Port in Langkawi. Other notable attendees included Datuk Tony Goh Nai Heng, Chairman of the Malaysian Association of Hotels Penang Chapter, and Dato Annie Chin Lim, President of the Penang Women’s Chamber of Commerce. Raf Ramos, Director of Operations for Hard Rock International, was present as well, along with various inspectors, partners, and media representatives.

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