'Obstacles, propaganda on way of country's startup sector' Cosmetics and beauty e-commerce platform 'Shajgoj' has complained that vindictive propaganda is being spread in various ways about the integrity, reputation and trustworthiness of the organization. Sajgoj authorities have called upon the customers to be alert and aware of these baseless propaganda and activities. If not, the image of startup and entrepreneurial sector of the country will be damaged abroad.
Investment in this sector will be at risk. Venture capital entrepreneurs of Bangladesh, entrepreneurs of the startup community also said that if false propaganda and fabrications are spread about the initiatives and entrepreneurs of the country, then this sector of the country will not progress. They are telling everyone to be careful about these.
Anjuman Ara Beli, who received the services of Sajgoj, said, 'Sajgoz is the name of trust. The company's products are as authentic as our advice has made us widely aware.' Nazmul Sheikh, an entrepreneur of Sajgoj, said that various baseless propaganda is seen about the startup sector of the country at various times.
These issues spoil the reputation of this sector at home and abroad which is not desirable. Foreign investment in startups boosts the country's economy. Investors will no longer be interested if it is misrepresented.
He also mentioned that the government and private sector will need cooperation to advance the startup sector of the country. According to the company, in 2022, Sajgoj received foreign investment of Tk 21 crore. Of this, Sequoia Capital has invested more than 17 crores (US$ 2 million).
And the rest of the money was given by the Bangladeshi technology-based venture capital company. Its founders Synthia Islam, Nazmul Sheikh and Milki Mahmud are investing this investment money in consumer, technology and healthcare. The homegrown firm also received early stage investments from Singapore-based Angel Investment Network, BRAC-Osiris Impact Ventures and Ahan Investments Private Limited.
The organization, started in 2013, has also become a large repository of beauty articles and advice tips, and videos. Its founders are also completely changing the negative view of self care. With more than 600,000 page views per month, 1.
8 million organic followers on Facebook, more than 9,000 articles and more than 300 videos, Sajgoj interacts with readers. The company has employed 800 people so far. Among them there are 500 women workers.
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