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As no shave November (aka Movember) approaches, in the bustling streets of Indore, a bold new trend is shaking up the dating scene: the “No Clean Shave, No Love” movement. This cheeky slogan has taken social media by storm, prompting women to declare their preference for clean-shaven partners in a city known for its rich culture and vibrant community. What started as a light-hearted call-out has quickly evolved into a full-fledged debate about personal grooming and its influence on modern relationships.

The movement gained traction when several young women in Indore took to social media to share their thoughts on men’s grooming habits. Armed with hashtags and selfies, they proclaimed that if a guy wants to catch their eye, he better keep his face clean and smooth. “I just feel more attracted to a guy who takes care of himself,” says Dhanashree Subhedhar, a SEO specialist leading the charge.



“A clean shave shows effort, and who doesn’t love a little extra polish?” But it’s not just about the aesthetic appeal; it’s a reflection of broader societal norms and expectations surrounding masculinity. A recent survey conducted by the Indian Institute of Social Welfare and Business Management (IISWBM) found that 78% of young adults aged 18-35 believe good grooming is crucial in a partner. Talk about a grooming revolution! Clean-shaven men are becoming the darlings of the dating scene, while their bearded counterparts may need to reconsider their strategy — or risk.

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