Friday, November 29, 2024 A recent survey reveals that South Africans are anticipating an average of 2.7 domestic getaways, two short-haul trips (flights of up to four hours), and 1.8 long-haul vacations in 2025.
CAPE TOWN, South Africa The travel market is poised for growth in 2025, as revealed by Marriott Bonvoy’s 2025 Ticket to Travel study (http://apo-opa.co/3AQaXQo) (www.Marriott.
com). The research, which surveyed 21,374 adults across 10 markets in Europe, Africa, and the Middle East (EMEA) along with over 2,000 South African travellers, shows that more than 60% of South Africans plan to take more holidays in 2025 compared to 2024. Additionally, 18% of respondents intend to maintain their current travel frequency.
The survey found that South Africans are planning an average of 2.7 domestic holidays, two short-haul trips (flights of four hours or less), and 1.8 long-haul vacations in 2025.
This amounts to a total of 6.5 holidays or trips, averaging more than one every two months. Among those planning holidays, the most popular destinations are South Africa (27%), the USA (11%), Mozambique (10%), France (10%), and Mauritius (10%).
‘Bravecations’ and ‘heritage holidays’ are emerging as key travel trends The research reveals several emerging travel trends, with ‘bravecations’ and ‘heritage holidays’ standing out. The ‘bravecation’ trend sees travellers embracing adventure by trying activities they wouldn’t typically attempt at home. A significant 85% .
