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Announcing North Asia BIG BANG Beauty Tech Innovation Program 2024 Winners and New Sustainability Track SHANGHAI , Nov. 11, 2024 /PRNewswire/ — L’Oréal has reaffirmed its unwavering commitment to open innovation through its North Asia BIG BANG Beauty Tech Innovation Program (BIG BANG) at the 7 th China International Import Expo (CIIE), announcing the 2024 winners across all 5 North Asia markets for the first time, along with a new sustainability track introduced at the North Asia BIG BANG Community Innovation Summit . “Our beauty tech transformation is about pushing boundaries and shaping the future of an industry we’re privileged to lead.

A milestone, and a powerful proof point, of this commitment is our BIG BANG Program,” said Vincent Boinay , President of L’Oréal North Asia Zone and CEO of L’Oréal China . “BIG BANG is a platform where we harness the unique strengths of each market within our North Asia Beauty Tech ecosystem, to unlock unprecedented synergies and accelerate the development of groundbreaking beauty solutions.” With the BIG BANG’s successful pilot in Chinese mainland market since 2020, L’Oréal has set a model for open innovation by developing future-ready beauty tech solutions with startups and SMEs.



Expanding rapidly to Japan and South Korea market in 2023 and to Hong Kong SAR and Taiwan Region market in 2024, the program has become L’Oréal’s first regional open innovation initiative, fostering unprecedented synergies and .

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