Bristol, United Kingdom–(Newsfile Corp. – December 16, 2024) – Lantern, the premier Shopify quiz-building app, has released insights from its 2024 analysis of top-performing users , revealing key strategies for creating the ideal quiz format. These insights show that merchants using Lantern to build interactive, data-driven quizzes generate an average of $29,000 in additional monthly revenue .
However, with optimized quiz pathways and integration with platforms like Klaviyo, merchants can potentially increase this figure to $37,359 per month , as revealed through Lantern’s comprehensive data analysis. Lantern Logo The study highlights how top-performing merchants achieve these results by leveraging optimized quiz formats, including: – Simple, easy-to-follow quiz formats : Quizzes designed with clarity and simplicity drive higher completion rates, increasing both engagement and revenue. Merchants using fewer logic jumps and straightforward paths see significantly improved completion rates.
– Marketing campaigns that leverage quiz data : Integrating Lantern quizzes with platforms like Klaviyo allows merchants to sync quiz-taker data seamlessly. This enables highly targeted email campaigns, improving email open rates and driving better outcomes by delivering personalized content based on quiz responses. – Personalized product recommendations : Displaying curated product results based on quiz answers keeps customers engaged and encourages purchases.
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