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Friday, August 23, 2024 The recent approval by Kuwait’s Municipal Council to transfer the ownership of the long-anticipated Entertainment City project from the Amiri Diwan to the Kuwait Investment Authority (KIA) marks a significant milestone for the nation’s tourism and economic sectors. This development paves the way for the Entertainment City’s construction, with a targeted completion timeline of two years. The move is expected to not only enhance Kuwait’s tourism infrastructure but also diversify its economy, providing a much-needed non-oil revenue stream.

For travelers, this means a new, world-class destination that will add considerable value to their visits to Kuwait. A Major Boost for Kuwait’s Tourism Sector Kuwait has traditionally lagged behind its Gulf Cooperation Council (GCC) neighbors in terms of tourism’s contribution to the national gross domestic product (GDP). A study by the Tourism Enterprises Company in 2023 revealed that Kuwait’s tourism sector contributes only 6.



1% to the GDP, significantly lower than the contributions of other GCC countries like the UAE (10.8%) and Bahrain (9.8%).

The development of the new Entertainment City is seen as a strategic initiative to close this gap, by attracting more tourists and creating a sustainable source of income outside of the oil industry. For travelers, the new Entertainment City promises to be a major attraction, offering a variety of leisure activities and entertainment options that cater to all age groups. This project is expected to position Kuwait as a competitive destination within the region, attracting not only local visitors but also tourists from neighboring countries and beyond.

As a result, the influx of tourists will likely increase, contributing to the growth of related industries such as hospitality, transportation, and retail. Economic Impact: Job Creation and Revenue Growth The projected economic benefits of the Entertainment City project are substantial. With an estimated total cost of KD 200 million, the project will allocate KD 120 million for capital expenditures and KD 80 million for infrastructure development.

By 2035, the Entertainment City is expected to contribute approximately KD 85 million to Kuwait’s GDP and create around 4,000 new jobs. This influx of job opportunities is a significant development for the local labor market, providing employment for both Kuwaitis and expatriates. For travelers, the completion of the Entertainment City will not only provide a new attraction but also improve the overall travel experience in Kuwait.

As more jobs are created, the quality of service in tourism-related industries is expected to improve, leading to enhanced customer satisfaction. Additionally, the expected economic growth will likely lead to further investments in infrastructure, making Kuwait a more accessible and traveler-friendly destination. Strategic Partnerships and Expertise Transfer One of the key strategies behind the Entertainment City project is the involvement of specialized foreign companies in its development and operation.

The Tourism Enterprises Company has formed a team of consultants to explore ways to maximize the economic benefits of the project by attracting foreign investment and expertise. This collaboration is essential for ensuring that the Entertainment City meets international standards and offers a competitive experience for visitors. For travelers, the participation of renowned international companies in the project guarantees that the Entertainment City will feature state-of-the-art facilities, cutting-edge entertainment options, and world-class service standards.

This will make Kuwait a more attractive destination for tourists looking for unique and high-quality experiences. Understanding Traveler Preferences: A Tailored Experience To ensure that the Entertainment City meets the expectations of both local and international visitors, extensive research was conducted, including opinion polls among citizens and expatriates. The results of these surveys have been used to determine the components and feasibility of the new Entertainment City project.

This customer-centric approach ensures that the development will cater to the diverse needs and preferences of its visitors. For travelers, this means that the Entertainment City will offer a tailored experience, designed to meet their specific desires for entertainment and leisure. Whether visitors are looking for family-friendly activities, thrilling rides, or cultural experiences, the Entertainment City will have something to offer everyone, making it a must-visit destination in Kuwait.

A New Era for Kuwaiti Tourism The approval and imminent construction of Kuwait’s new Entertainment City mark the beginning of a new era for the country’s tourism and travel industry. By diversifying the economy and investing in world-class infrastructure, Kuwait is positioning itself as a leading destination in the region. For travelers, this development promises an exciting new attraction that will enhance their experience of Kuwait, offering a blend of entertainment, culture, and leisure in a single, world-class destination.

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