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COMMENT Starting a business or being self-employed is touted as a way for women to attain better work-life balance . But new research suggests this is not always a realistic goal. This year Aotearoa New Zealand saw the highest rate of business closures since 2015, with 10,662 companies removed from the Company’s Office quarterly register.

During the second quarter of 2024, company removals increased by 2,786 (a 35.6% increase) compared to the same period last year. But the closures have not been felt equally.



Female entrepreneurs have been particularly hard hit. High-profile women-owned businesses such as Supie, Sunfed and Mina have all closed their doors ..

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