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From athletic performance to a new fashion statement, this footwear brand loved by celebs is taking world by storm Hoka blue sneakers worn during London Fashion Week (Photo by Edward Berthelot/Getty Images) You’ve probably spotted them — on sprawling groups of runners in the park, nurses heading home from a shift, couples queuing for pastries on weekend mornings, or streetwear enthusiasts sporting the brand’s collaboration with a cult Japanese label. Maybe you’ve seen them flexing across your social media feeds, or on the likes of Reese Witherspoon, Harry Styles, Alyson Hannigan, Addison Rae, Olivia Wilde, Angel Prost, Katie Holmes and even Joe Biden. Join the Irish Independent WhatsApp channel Stay up to date with all the latest news.

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