HYDERABAD: When we think ‘fashion’, it’s usually ball gowns, neon outfits, furry coats and the like. Rarely do we think ‘luxury menswear’. But over the years, one designer put his heart and soul into designing aesthetic outfits for men: Kunal Rawal.
Here in Hyderabad for a unique ‘Meet the Designer’ event at his flagship store, Kunal Rawal speaks passionately about the fashion industry, his collection, and his love for Hyderabad. Hyderabad is very dear to me. Not many people know this but in my costume designing days, I did quite a bit of work in the Telugu film industry.
We worked so hard with Rooshad Shroff to design the flagship store for us. This store is planned like a supermarket runway, where all the clothes are in a functional conveyor belt; it feels like my own runway show because the clothes keep moving. We have the morse code tag tile indicator for visually challenged clients.
The store here houses collections from the last two years, including my bestsellers, the Diwali edit we just launched, Sehra, and couture collections from Couture Week in Delhi. The Hyderabad store is like a museum, where every piece is specially curated by me. Hyderabad is very fashion forward and the majority of its population is young.
I believe that the youth of India is far more progressive than the youth of the strongest first world nation. That is what inspires me and Hyderabad defines that. We love the Telugu industry so much.
I have spent time working with Ram Charan, R.
