When you buy through our links, Business Insider may earn an affiliate commission. Learn more Hailey Bieber first made headlines for her "glazed donut" skincare routine back in 2022. Frankly, I thought the concept sounded kind of gross.
But then the model launched her skincare label, rhode skin by Hailey Bieber , and upon trying it myself, I hereby retract my initial statement. Rhode's debut collection hit shelves on June 15th, 2022, and included three luxury products - the peptide glazing fluid, barrier restore cream, and peptide lip treatment. Each was designed to leave skin feeling hydrated and looking dewy at an affordable price point, between $16 and $30.
Since its initial drop, Rhode has released three more products - a peptide lip tint, pineapple cleanser, and glazing milk essence. On June 20, 2024, it will launch its second color cosmetic, Pocket Blush. If I were to narrow down my favorite Rhode offering, it would be a tie between the peptide glazing fluid and lip tint.
While I love the glow and gloss each product provides, respectively, it's the way they quench my skin's thirst in minutes that really sold me. Rhode products are formulated with overlapping ingredients, like peptides and niacinamide. Board-certified dermatologist Rachel Maiman, MD FAAD, tells Insider that peptides are chains of amino acids that, in skincare, help boost collagen and elastin production to firm the skin and reduce fine lines.
Niacinamide, she says, is a potent anti-inflammatory agent that helps protect skin against environmental stressors, like UV rays and pollution. Other highlighted ingredients across Rhode products include marula oil, an antioxidant that Maiman notes is both anti-inflammatory and antibacterial; shea butter to soften the skin; as well as squalane and hyaluronic acid to lock in hydration. Because Rhode products are super hydrating, Maiman agrees they would be amazing for use in winter or for those who have or experience bouts of dry skin.
Additionally, Maiman tells Insider these products should be safe to use on sensitive skin as well, as the ingredients "are non-comedogenic, and many have anti-inflammatory and/or antibacterial properties.".
