Nine in 10 Americans said their kitchen needs to be “better looking than any other room” in their home, according to a new study. The poll of 2,000 U.S.
adults found a grand majority believe the heart of their home needs to be more superior than other rooms and half admit experiencing “kitchen envy” when they see a kitchen nicer than theirs. Those who see green claimed they get jealous when they see a preferable kitchen layout (61%), and high-end appliances (44%). These findings implied that those with kitchen envy want better-quality appliances for their own homes.
One in five (22%) believe the quality of their kitchen’s appliances has a major impact on their ability to host and entertain guests in their homes. Specifically, the study found 42% of Americans have a new refrigerator at the top of their kitchen envy “wish list,” and 55% said a refrigerator with ample storage space was the top “must have” for their dream kitchens. Commissioned by Thermador and conducted by Talker Research, the study revealed one in four are likely to snoop around their friends’ and family’s kitchen (25%), with 69% of snoopers replicating what they observe to enhance the look of their own.
An additional 36% have also snooped through someone else’s refrigerator to see what groceries they buy or how things are organized. Of all generations, Gen Zers were found to be more likely to both snoop through a friend’s or family member’s kitchen (36%) and their refrigerator (57%).
