We’ve seen the viral “ ” trend racking up over 85 million views on TikTok, with users flushing out their cheeks with triangular-shaped blush. While men’s grooming is often excluded from makeup, boyish beauty has turned into all the rage online for women. So, Glossier gave their ––a brow wax formulated after mustache pomade––a surprise facelift (or should we say, ) with their latest eyebrow product for an updated angle on the circular trend.
“Glossier’s Boy Brow has always been that perfect on-the-go brow gel to swipe and fluff,” makeup artist tells ESSENCE, remaining one of the for almost a decade. Now, just before their 10-year anniversary, the grooming pomade for full brows turns into pomade pencil for a diet version of the classic. “The new Boy Brow Arch has this amazing 2-in-1 tip with a sharp edge to create fine, hair-like flicks and a flat edge to fill in brows for a defined but still natural look,” James says.
With the return of ‘90s boy beauty, Glossier couples the look with the arch of the feminine skinny brow (think: , Missy Elliott, and Meagan Good) by adding a flat edge to fill and arch a pencil-thin look. However, the updated dual-tip doesn’t make you choose between shape, definition, and volume. “My ultimate brow inspiration is the French model and muse ,” he says.
“Her fluffy brows have a natural look with beautiful, full eyebrows; however, the contours are emphasized and shaped.” However, shape is only half the job. Tint is the key to any Glossier formula––their previous Lip Line launch featured as a shade matching hack––and the new brow pencil is no different.
“Boy Brow Arch offers nine true-to-hair shades making it simple to find an ideal match for complementary brows that frame the face,” he says, ranging from a natural black to cool gray. To seal the color in, a botanical clay complex helps keep the pigments in place for an all-around resistant wear. “Depending on your desired result, I recommend alternating techniques with the dual-tip.
If your brows are already at your desired thickness, but you’d like a more precise finish, or to create hair-like strokes especially near the front of the brow, I would opt for the sharp point. If you’d like to fill in sparse areas or add volume to the brow, I’d opt for the flat edge,” James says..
