The new Filipino clothing brand focuses on empowering individuals and fostering community by creating clothing designed to “inspire confidence to achieve your full potential.” One meaningful phone call from Sophia Eslabon to her best friend, David Fugnit, set everything in motion for what would become their clothing line. It was a conversation fueled by a shared vision and unwavering determination and without hesitation, Fugnit’s response was as straightforward as it was decisive: “Sure.
Let’s do it.” Over the years, the childhood friends grew into a duo that balanced creativity and practicality. Eslabon, with her passion for fashion and marketing, brings the vision.
Fugnit, who thrives in spreadsheets and logistics, grounds it all with structure. The childhood friends have shared a steadfast friendship since meeting in the fourth grade, one that has endured across continents and careers. Eslabon, now 25 years old, pursued marketing at Enderun Colleges, refined her eye for fashion styling at Istituto Marangoni in Milan and design at the Fashion Institute of the Philippines.
She then explored various photography workshops to enhance her skills and broaden her creative perspective. The 24-year-old Fugnit’s path led him through Indonesia, Ethiopia, and the U.S.
, transitioning from accounting to finance and earning his degree in San Francisco and Boston. Despite their differing journeys, their friendship was strengthened over the years, setting the foundation for th.
