If there’s a person whose approach to beauty best encapsulates the mentality of classics with a twist, it’s Laufey . Her personal aesthetic doesn’t just hearken back to the classic jazz aesthetic, she also reinterprets it to create an aesthetic that that blends classic make-up looks with her dreamy, fairytale-like touch. Think of her personal style as a chanteuse for the TikTok generation: one that retains the mysteriously elegant appearance of jazz singers of old, but also unafraid to introduce modern whimsicality into the aesthetic by way of shimmery textures, pastel colours.
Case on point: her music video for her viral hit, “From The Start”. Here, Laufey dons a pastel blue doe-eyed eyeshadow look and sheer coral nude lips reminiscent of a 1960s movie starlet, from a 2020s lenses by way of loose waves and the incorporation of pearly finishes in the eye make-up: Just like fellow retro-pop singer Raye , and the late Amy Winehouse before them, they remind enthusiasts of vintage aesthetics that the key to upholding their status as classics is through allowing individuals to breathe new life into them. By doing so, it keeps them alive and allows for unique interpretations that appear retro without looking dated.
For example, crimson lips are a Hollywood red carpet mainstay amongst movie stars past and present, but if you are uncomfortable with the idea of sporting bold scarlet lipstick, or simply want a playful, low-maintenance interpretation, you can opt for dark pinks and nudes instead, or experiment with glossier finishes. Alternatively, you can turn a look on its head, such as incorporating glitters and metallics to exaggerate a monochromatic all-over eye look. In honour of Laufey gracing our digital cover for this month, Vogue Singapore curates a selection of her most enchanting beauty looks capable of standing the test of time.
.
