As part of its annual DecemberIssaVybe campaign aimed at promoting the arts and entertainment sectors in Nigeria, First Bank of Nigeria has sponsored KSA, The Musical, a stage play highlighting the life of Nigeria’s music legend, King Sunny Ade. The stage play, directed by Emmanuel Adejumo, is a production of Duke of Shomolu Foundation and is a mix of the reenactment of the life story of KSA from birth to fame and collations of some of music. The FirstBank DecemberIssaVybe is a month-long event filled with arts and entertainment, including plays, musical concerts, festivals, operas, fashion shows, poetry, and various performance arts.
Recognising the significance of December, FirstBank, through its First@arts initiative, hosts the annual Decemberisavybe campaign to inspire and empower people to create and enjoy thrilling memories by providing fully paid access to highly sought-after concerts, shows, plays, and festivals featuring A-list entertainers. Beyond just providing premium entertainment, FirstBank, through its First@arts initiative, continues to enable giants in bank customers, support SMEs, and develop talents within Africa’s creative industry. Acting group head of Marketing & Corporate Communications at FirstBank, Olayinka Ijabiyi, stating the bank’s commitment to delivering a ‘Wow December to Remember’ experience for all generations, said: “FirstBank is facilitating memorable homecoming experiences this December for gatherings such as weddings, family re.
