HERE at Fabulous we love the high street, from bargain buys at supermarkets to trend-led pieces that you can get at the click of a button, there really is something for everyone. So, this year we decided to celebrate our beloved high street with our all-new Fabulous Fashion Awards. With over half a million votes cast, you told us all about your favourite brands .
From the best one-stop shop, to your favourite occasion-wear brand and who does customer service well, we covered everything. So scroll down below to see who you voted as your winners. All hail your high-street heroes of 2024! READ MORE FASHION NEWS Fabulous High Street Fashion Awards 2024 Winners BEST HIGH-STREET STORE Winner Marks & Spencer Runner-up Primark BEST ONE-STOP SHOP Most read in Fabulous Winner Marks & Spencer Runner-up Primark BEST SUSTAINABILITY Winner Marks & Spencer Runner-up Nobody’s Child BEST SOCIAL MEDIA Winner Marks & Spencer Runner-up John Lewis & Partners BEST INCLUSIVITY Winner Marks & Spencer Runner-up Primark BEST CUSTOMER SERVICE Winner Marks & Spencer Runner-up John Lewis & Partners BEST CUSTOMER REWARDS Winner Marks & Spencer Runner-up John Lewis & Partners BEST FOOTWEAR Winner Marks & Spencer Runner-up Deichmann By Abby McHale, Deputy Fashion Editor The past few years have seen big changes for Marks & Spencer.
A store that was once seen as somewhere that your granny shops for her cashmere before heading into the cafe for some lunch, it’s now one of the most popular stores on the high street. After Maddy Evans formerly of Topshop became womenswear director in 2022 the brand has catapulted into a destination known as much for its fashion as its food. Thanks to clever designs from Maddy and her team which at the heart still factor in comfort, functionality and wearability have created a range that cater to all generations.
The Gen Z Tik Tok generation have given the brand some viral sell outs and yet there are still plenty of options in there for the midlife ladies. Plus the brand is getting even more exposure over the next six weeks, with a spot on prime time tv for its new ‘Dress The Nation’ show, seeking out its next big designer. Presented by Vernon Kay and AJ Odudu, the show also features a whole range of celebrities including Mel B and Rosie Huntington-Whiteley.
The brand has really tapped into what its customers want, creating stylish pieces, at a good price point, that can be worn for seasons to come. What more can you ask for? BEST CELEBRITY PARTNERSHIP Winner Rochelle Humes at Next Runner-up Rosie Exclusively for M&S at Marks & Spencer BEST OCCASION WEAR Winner Never Fully Dressed Runner-up John Lewis & Partners BEST FOR BUDGET Joint winners Tu Clothing and F&F at Tesco Runner-up George at Asda MOST FASHION-FORWARD Winner Zara Runner-up Marks & Spencer BEST ACCESSORIES Winner Accessorize Runner-up New Look BEST for KIDSWEAR Winner George at Asda Runner-up Next BEST ONLINE only Winner Asos.com Runner-up Debenhams.
com Ed’s choice: BEST FOR ALL THE FAMILY READ MORE SUN STORIES Winner Next Man wears: jacket, £220, top, £26, jeans, £28, shoes, £49, all Next. Woman wears: jacket, £80, jeans, £32, shoes, £40, all Next. Boy wears: jacket, £32, top, £22, jeans, £12, shoes, from £21, all Next.
Girl wears: jacket, £31, jeans, £13, shoes, £26, all Next. By Abby McHale, Deputy Fashion Editor These days there is more than going to the supermarket just for food. Many of them now offer a great selection of clothing for all the family at a really affordable price.
Not only do they tap into the trends, meaning that you can stay stylish on a budget, but they also provide some key pieces that will stay in your wardrobe for years to come. Thanks to those on Tik Tok many of the pieces now go viral thanks to the affordable price points, so you often need to hurry fast to make sure you’re getting the pieces that are top of your wish list. There aren’t really many other places that offer what supermarket clothing can give you.
Plus they don’t waver on quality. With jeans for £20, trench coats for £40 and a whole range of accessories and lingerie they have definitely become a destination for fashion. A lot of these supermarkets also host other brands as well, meaning you’re getting even more choice.
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