Stepping into the autumn season with a brand new campaign, Emporio Armani delivers a moody, nautical dreamscape with a dystopian twist. Founded in 1975, Emporio Armani has classically lent its focus to craftsmanship and tailoring. Defined by its approach to luxury, the Milan-born label has maximised its versatility through a number of collaborations and collection lines that stretch between the runway and the gym.
Starring the likes of Puck Schrover , Amrit Ame and Yoonmi Sun through the lens of Karim Sadli , models are pictured amongst charcoal sands and crashing tides. Opting for high-contrast, monochrome hues, the label unveils a series of jackets, bags, bottoms and eyewear that uphold a chic, futuristic edge. At its best, structured, oversized shoulders take the spotlight, piecing together a one-of-a-kind leather jacket with a slick, chunky belt.
Elsewhere, the collection reveals wide-leg cuts and statement handbags embellished with tassels and multi-functional straps. The result is elevated and consistent with Emporio Armani’s smart finish, venturing into a more experimental and bold image. Alongside the launch, Emporio Armani has appointed British actor Jonathan Bailey as one of the faces of its eyewear and jewellery campaign.
Set to star in Universal’s upcoming screen adaptation of Wicked, the film figure embraces a multi-dimensional look that switches between bejewelled blazers, blacked-out shades and sharp denim looks. Engraving its iconic eagle across key pieces of the collection, Emporio Armani continues its pursuit for timelessness with its latest work. Keep up to date with Emporio Armani via www.
armani.com.
