Dubai, UAE 7 th December 2024 ; In an intimate setting of warmth and creativity, Asma Darwish, an interior designer hosted an exclusive mini fashion show at an, unveiling a collection that blends elegance, versatility, and modesty. Each piece entails a story of resilience and reinvention, a reflective journey of her challenges and triumphs through life. Asma Darwish As a seasoned interior designer and expert in home renovations, Asma Darwish, has been passionate about crafting spaces that marry form and function.
Her Zeal naturally transcended into the world of fashion, where her fastidious nature and flair for aesthetics brought this stunning collection to life. “The transition into fashion felt like an organic evolution for me,” she shares. “Design, whether for interiors or clothing, is about crafting something deeply personal, beautiful, and functional.
” The inspiration for this collection came during a difficult period of her life. She quotes “At my lowest, I struggled to find clothing that fit, felt stylish, and reflected who I was. I wanted to create pieces that were not only unique and luxurious but also modest and adaptable for all women, this is when Elif’s UAE started to flourish.
This brand is about people .At its core is a mission to support talented women artisans who are pillars of strength in their families and communities. Each piece is crafted by women who bring their skill, dedication and artistry to their work, and contribute their family’s li.
