Thursday, September 19, 2024 Dusit International , a leading Thai hotel and property development company, has signed a Memorandum of Understanding (MOU) with Saigontourist Group, one of Vietnam’s largest multi-service travel corporations, to boost tourism growth in both Thailand and Vietnam. This partnership will focus on strategic promotions, enhanced services, and the creation of innovative tourism experiences. As part of the MOU, Dusit International and Saigontourist Group will collaborate by sharing technical expertise, knowledge, and best practices to improve the quality and efficiency of tourism services in both nations.
The companies will also explore joint hotel development opportunities and promote each other’s tourism products at key events, festivals, and travel fairs. Thailand remains a major market for Vietnam’s tourism industry, with Saigontourist Group’s vast network of hotels, resorts, entertainment venues, and conference centers in Vietnam welcoming numerous Thai visitors annually. Similarly, Thailand is a top destination for Vietnamese tourists.
In 2023 and the first half of 2024, Saigontourist Travel Service Company organized trips for around 15,400 Vietnamese travelers to visit Thailand’s most popular destinations, including Bangkok, Pattaya, Chiang Mai, and Phuket, where Dusit Hotels and Resorts have a strong presence. Beyond its expanding global hotel and resort portfolio, Dusit is also a leader in hospitality education, operating institutions like Dusit Thani College, The Food School, and Le Cordon Bleu Dusit Culinary School, which nurture top talent for Dusit Hotels and the broader hospitality industry. Building on this, Dusit International and Saigontourist Group will also collaborate on educational and training programs for tourism operations to ensure their respective workforces maintain industry-leading standards.
“We are delighted to partner with Saigontourist Group to strengthen tourism ties between Thailand and Vietnam,” said Mr Gilles Cretallaz, Chief Operating Officer, Dusit International . “More than just a business agreement, this strategic alliance is a commitment to fostering mutual growth, cultural exchange, and sustainable development in the tourism sector. Our collaboration will undoubtedly lead to new opportunities and innovations, benefiting both our organisations and the tourism industries of Vietnam and Thailand.
” Mr Truong Duc Hung, General Director, Saigontourist Group , said, “I believe that through close collaboration and leveraging the growth potential of both groups, we will achieve outstanding success in tourism development, thereby contributing to the socio-economic advancement of both Vietnam and Thailand.” Dusit’s portfolio has expanded to 301 properties across 18 countries, including 57 under the Dusit Hotels and Resorts brand and 244 luxury villas managed by Elite Havens, Asia’s premier luxury villa rental provider, which Dusit acquired in 2018. In Vietnam, Dusit operates the Dusit Princess Moonrise Beach Resort Phu Quoc and plans to open Dusit Le Palais Tu Hoa in Hanoi next year.
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