When Lunchly, a prepackaged meal created by YouTubers KSI, Logan Paul , and Jimmy “ MrBeast ” Donaldson, started to hit store shelves earlier this month, users filmed themselves opening packages only to be met with food that didn’t look particularly appealing; according to videos that started popping up online , there was mold in the cheese. The company boasts on its website that its pizza product is “made with real cheese,” which has a shorter shelf life than the “cheese product” used in Lunchables, the reigning champion of the prepackaged meal scene that Lunchly is trying to usurp. Many have speculated this could be the problem.
When asked about the mold’s existence, a Lunchly spokesperson tells Rolling Stone , “All Lunchly products go through a stringent review process to ensure the quality and safety of its products. That process consists of multiple inspections and approvals, including that of the USDA before any product can even leave the manufacturing facility.” Spokespeople for MrBeast and Logan Paul declined to comment.
KSI did not respond by publication time. Three different Lunchly meal options are available, including the ingredients to make a turkey sandwich, pizza, or nachos. Alongside them are MrBeast’s chocolate bar, Feastables, and PRIME, the energy drink owned by Paul and KSI.
YouTuber merchandise has become popular with creators who can leverage their brand to earn more money from their audience. Rhett and Link sell beard oil , and Lin.
