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Accented in Jewelmer’s South Sea Pearls, the fashion director documents her strolls through the streets of Paris, France Since its founding in 1979, the maison’s founders Jacques Branellec and Manuel Cojuangco have gone full circle in cultivating the throughline that meets Filipino craftsmanship with French design. Today, Jewelmer remains committed to crafting pieces centered on the golden splendor of the South Sea pearl . Jewelmer has researched their own methods to sustainably source their pearls as a commitment to nurturing a relationship with the open seas.

At the height of Paris Fashion Week, Jewelmer was pleased to support the evening of Vogue Threads, a culmination of Philippine culture and craftsmanship, and its perseverance to weave its artistry to the world. Held at Palais Galliera, the brand’s Chief Marketing Officer Marion Branellec De Guzman came in attendance for the evening’s celebrations. Following the evening’s festivities, Jewelmer’s fine jewelry creations from the Les Classiques collection adorn fashion director Pam Quiñones as she heads to the streets of Paris for Fashion Week, exercising her refined take on the fluidity and delicate structures of each creation.



For Quiñones, finding her approach to styling Jewelmer’s signature pieces was a story written by itself, as she shares, “Traditionally pearls are perceived as jewelry for classic, more feminine looks. During Paris Fashion Week, I wanted to challenge this conventional idea and pa.

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