Dusted Charm started out in a basement in Underwood focusing on just T-shirts and a passion for graphic design. Since then, the business has become a successful and popular women’s clothing and accessory store — so much so that it recently received a special honor from an Iowa senator. Dusted Charm is located in the heart of downtown Council Bluffs at 120 W.
Broadway. “We focus solely on women’s clothing from small size through 3XL,” store manager Katelyn Dewaele told The Nonpareil. "The plus size is an important part of our business.
" Though teens shop there, the boutique store caters particularly to the “mom demographic — moms and teachers,” Dewaele said. “It’s a place for mom and her daughter to shop,” Dewaele said. The store, which was once a bicycle shop, has been transformed and enlarged into a pleasant shopping experience featuring a wide selection of women’s tops, sweaters and light jackets, pants, jeans, shorts and skirts.
The styles range from traditional to the latest fashion trends. What’s more, new merchandise from the store’s warehouse is put on display weekly. Fitting rooms are available to ensure the right look.
And, to complement that look, a wide array of accessories is easily found, such as hats, necklaces, jewelry, socks, shoes, handbags and wallets and seasonal items like winter hats, gloves and scarves. Bath and body products, eye wear, makeup, candles, home goods, stuffed animals, and related items are available. But it doesn.
