Friday, August 30, 2024 China’s tourism thrives as the Mooncake Festival draws over 105 million tourists, with strong attendance from across Asia. The Mooncake Festival , also known as the Mid-Autumn Festival or Zhongqiu Jie in Chinese, stands as one of China’s most significant holidays. This vibrant celebration brings families together to share mooncakes, enjoy festive parades, and admire the glow of lanterns.
In 2024, the Mooncake Festival will be celebrated on September 17th. This festival is not only cherished in China but also holds a special place in many other Asian countries, including Japan, Korea, Malaysia, Singapore, Indonesia, and the Philippines . Although each country has its own name for the festival, they all observe it on the same date as China.
Mooncakes, a traditional delicacy associated with the Mid-Autumn Festival, are closely tied to the 15th day of the 8th month in the Chinese lunar calendar, which typically falls near the September equinox. Historically, mooncakes were offerings made to the moon, and over time, they have evolved into the most iconic food of the festival. These cakes are named after the moon goddess, Chang’e, who is believed to be the creator of this treat.
In Chinese culture, the round shape of the mooncakes symbolizes completeness and unity, reflecting the significance of family togetherness during this festival. The full moon represents prosperity and reunion, and the round mooncakes complement the bright harvest moon that illuminates the night sky during the Mid-Autumn Festival. Beyond being a delicious treat, mooncakes embody a deep cultural tradition that resonates with the Chinese people’s hearts, symbolizing a profound spiritual connection.
During the Mid-Autumn Festival, families gather to enjoy mooncakes together or present them as gifts to loved ones, conveying love and best wishes. In addition to enjoying mooncakes, locals perform rituals to worship the moon and their gods, seeking blessings for a harmonious reunion and good fortune. In many regions, Chinese families set up offerings that include incense, red candles, fruits, tea, and, of course, mooncakes, on tables in their homes.
These ceremonies are often hosted by the eldest family member, signifying respect and tradition. The tradition of mooncakes dates back over 3,000 years. Historical records reveal that a version of mooncakes, known as ‘Taishi cakes,’ existed during the Shang and Zhou dynasties (17th Century BC – 256 BC).
These early cakes were characterized by their thin edges and thicker centers, hinting at the rich history and enduring legacy of the Mid-Autumn Festival. The Chinese Mid-Autumn Festival, a major cultural celebration, will occur on September 17, 2024, and October 6, 2025. This festival, observed on the 15th day of the eighth month in the Chinese lunar calendar, typically takes place in September or October each year.
The festival is renowned for its traditions of moon worship, family reunions, and sharing mooncakes. Here is the list of the upcoming dates for the Mid-Autumn Festival: During the Mid-Autumn Festival, families come together to appreciate the full moon’s beauty and engage in various traditional activities. The date changes each year according to the lunar calendar, reflecting the deep connection between Chinese culture and the lunar cycles.
Mooncakes: Mooncakes, which symbolize harmony and unity, are the most essential food of the Mid-Autumn Festival. Various types and flavors of mooncakes are available in dim sum shops and restaurants. Traditional mooncakes are filled with lotus seed paste and salted egg yolk or the Wuren mooncake, which contains almonds, olives, peaches, black melon, and sesame seeds.
Modern variations, such as ice cream mooncakes or those filled with chocolate cream or fruit fillings, have also gained popularity. Since mooncakes are rich, it’s recommended to enjoy them with tea or wine. Osmanthus Wine & Pastries: The Mid-Autumn Festival coincides with the blooming of sweet-scented osmanthus, also known as Laurus nobilis in China.
The tradition of making osmanthus wine and pastries has a long history in China. Osmanthus wine offers a delicate fragrance with a slightly sweet taste. Traditional osmanthus pastries, such as osmanthus cake and candy, are also popular during the festival, with fillings like sesame, jujube paste, and mashed beans.
These treats are widely available in stores throughout the festival. Ling Kok (Water Caltrops): Water caltrops, also known as water chestnuts, ripen just a few weeks before the Mid-Autumn Festival and are a traditional delicacy. Typically cooked in freshwater, they are enjoyed as snacks or added to gruel.
The shape of water caltrops resembles a bat, a symbol of fortune and luck in Chinese culture, as the word for bat sounds similar to the word for luck. Eating water caltrops is believed to bring brightness and good fortune in the future. Grapefruit: Grapefruit is a seasonal fruit during the Mid-Autumn Festival and is commonly used as an offering during moon worship.
Its round shape, resembling the moon, is associated with blessings from the gods. Grapefruit is also a popular gift to bring to relatives and friends during the festival. Besides its symbolic significance, grapefruit is an excellent choice to balance the richness of mooncakes and offers various health benefits.
China’s tourism sector has made a remarkable comeback in 2023, with 13.78 million international tourists visiting the country during the Mid-Autumn Festival. This resurgence marks a dramatic recovery from the near-zero tourist arrivals experienced in 2022, highlighting the sector’s resilience and renewed appeal.
The boost in tourist numbers underscores China’s robust rebound from the global pandemic’s impact. Historically, from 1978 to 2023, China averaged 127.978 million tourist arrivals annually.
The industry saw its peak in 2019, with a record high of 491.136 million visitors. The pandemic caused a severe downturn in 2020, with arrivals dropping to zero due to global travel restrictions.
The impressive increase in 2023 not only reflects the sector’s recovery but also the renewed interest of international travelers in exploring China. The Mid-Autumn Festival, a major cultural celebration in the country, has played a significant role in drawing tourists, reaffirming China’s position as a top destination for global travelers. Several key conferences are scheduled to take place in China in September 2024: Air Travel: China offers extensive air connectivity to major countries and cities worldwide, with its primary airports located in Beijing, Shanghai, Xi’an, and Chengdu.
Among these, Hong Kong International Airport stands out as the most frequently visited and well-connected, serving over 180 destinations through more than 100 airlines. Travelers have various options to reach their destinations from the airport, including public buses that serve all of Hong Kong and the Airport Express, which offers a quick 24-minute journey between Central and the airport. Rail Travel: While direct rail travel from India to China is not feasible, train enthusiasts can consider alternative routes.
The Russian Trans-Siberian Express, which passes through China, offers a week-long journey. Additionally, travelers from Vietnam can take the daily overnight train between Hanoi and Beijing. For those in Hong Kong, a daily train service connects Hong Kong to Guangzhou.
Getting Around Within China: China boasts a comprehensive and well-connected transportation network, making it easy for both locals and tourists to navigate the country. Options range from local buses, subways, and metros to city-suburban rail services, taxis, and cabs, all of which are readily available upon arrival. Japan’s Tourism Bounces Back Strongly in 2023 In 2023, Japan experienced a remarkable resurgence in its tourism industry, welcoming over 25 million international visitors.
This achievement represents nearly 80% of the pre-pandemic visitor levels. According to the Japan National Tourism Organization (JNTO), a total of 25,066,100 international travelers explored the country in 2023, marking a significant recovery from the downturn caused by the global health crisis. This impressive rebound highlights Japan’s enduring allure as a top global destination, attracting millions eager to immerse themselves in its unique blend of tradition and modernity.
Although 2023 figures haven’t yet reached the record-breaking 31,882,049 international visitors seen in 2019, the strong recovery underscores Japan’s resilience and the effectiveness of its tourism strategies. Japan’s swift recovery within a short timeframe attests to its commitment to promoting tourism while ensuring traveler safety. As international travel continues to stabilize, Japan is set to attract even more visitors with its rich cultural experiences, breathtaking landscapes, and renowned hospitality.
This positive trend signals a broader return to global travel and exploration, showcasing the vibrant future of Japan’s tourism industry. Train Trains are the most popular and convenient way to travel around Japan. The extensive rail network, particularly in major cities like Tokyo and Osaka, is managed predominantly by the Japan Railway Group (JR), covering about 70% of the country’s railway system.
Private railway companies operate the remaining lines, ensuring comprehensive coverage and easy travel across the nation. Airline For exploring Japan’s beautiful islands or remote areas, domestic flights offer a quick and efficient means of travel. Airlines provide extensive connectivity to various regions, making it easy to reach less accessible destinations.
Mt. Fuji Private Tour Embark on a full-day, customized private tour of Mt. Fuji.
Choose your own destinations, and our guides will provide in-depth history and insights about this iconic mountain. We offer a round trip with pickup and drop-off at your hotel or accommodation. Tailor the tour to fit your schedule and preferences.
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Kyoto 6-Hour Private Tour with Government-Licensed Guide Experience Kyoto’s blend of modern and traditional charm on this comprehensive private tour. Navigate the city like a local using public transportation while visiting top attractions such as the UNESCO-listed Nijo Castle, the historic Higashiyama district, and the famous Geisha district, Gion. Serene Nara Delve into the serene beauty of Nara with our exclusive luxury day tours from Kyoto or Osaka.
Discover the ancient capital’s natural beauty and cultural treasures. Explore Nara’s lush landscapes, where vibrant forests and towering mountains create a stunning backdrop. Encounter the iconic deer roaming freely in Nara Park, adding a magical touch to your visit.
Fushimi Inari-taisha Shrine This shrine, one of many across Japan dedicated to Inari, the Shinto god of rice, features a stunning array of red torii gates that create a striking and spiritual path. Kinkaku-ji Temple Known as the Golden Pavilion, Kinkaku-ji is one of Kyoto’s most renowned attractions. Originally built in 1397 as a residence for shogun Ashikaga Yoshimitsu, the temple’s exterior is covered in gold leaf, making it a spectacular sight.
Shinjuku Gyoen National Garden Originally a private estate of Lord Naito, Shinjuku Gyoen is now a sprawling public park offering a blend of traditional Japanese, English, and French garden landscapes. In 2023, South Korea welcomed approximately 11 million international tourists, marking a significant rebound to 63% of its pre-pandemic visitor numbers. In 2019, the country had recorded 17.
5 million international arrivals. This surge reflects South Korea’s growing appeal as a travel destination and its efforts to rejuvenate its tourism sector. For an exceptional dining experience, South Korea offers a variety of standout restaurants: For a comfortable and memorable stay, consider these top hotels: Whether exploring South Korea’s culinary scene or enjoying its top-notch accommodations, travelers will find a blend of traditional charm and modern luxury throughout their journey.
Train: South Korea boasts an extensive train network, including the KTX bullet trains, which travel at speeds up to 305 km/h (190 mi/h). Operated by Korail, these trains cover the entire country efficiently. Airline: For international travel, use Incheon Airport and Gimpo Airport in Seoul, Jeju Airport, Gimhae Airport in Busan, and other major airports.
Additionally, South Korea offers numerous budget internal flights, making travel within the country convenient. When choosing your transport, consider the time required for travel to and from each airport. Often, taking a train or bus can be faster overall.
Best DMZ Tour Korea: Experience the highlights of the DMZ with ease on a half-day sightseeing tour from Seoul. After a comfortable transfer from convenient pickup locations, visit Imjingak Pyeonghwa-Nuri Park and the Bridge of Freedom. Continue with a tour of the DMZ, Third Tunnel, and Dora Observatory.
Your guide will offer detailed commentary throughout, ensuring an immersive and informative experience. Return to Seoul with ample time to enjoy the evening as you wish. Nami Island with Rail Bike and The Garden of Morning Calm: Escape the hustle of Seoul with a full-day tour to Nami Island, known for its beautiful walkways, native flora, and panoramic views of the Han River.
Enjoy a ride through Gangchon Rail-bike Park, explore the picturesque Garden of Morning Calm, and spend leisure time on Nami Island. This tour includes entry fees and round-trip travel from central Seoul. Demilitarized Zone & Suspension Bridge: Enjoy a tour with hotel pickup included and no compulsory shopping stops.
Gyeongbokgung Palace: Explore this historic palace, built six centuries ago by the founder of the Chosun dynasty. The palace grounds also house the National Museum of Korea and the National Folk Museum. Myeongdong Shopping Street: Dive into this bustling shopping district renowned for its beauty and skincare products, as well as popular Korean and international fashion brands.
Visit early for fewer crowds or stay late to enjoy street food and entertainment. Myeongdong features food vendors selling Korean street food, numerous Korean restaurants, and a central location convenient for exploring Seoul. Don’t miss the chance to see a traditional performance or visit the Myeongdong Cathedral.
N Seoul Tower: Located on a 262-meter peak in Namsan Park, N Seoul Tower rises to 480 meters above sea level. When weather and pollution levels are favorable, the observation deck offers breathtaking views. According to recent data from the Ministry of Tourism, Arts, and Culture, Malaysia is set to exceed its pre-pandemic tourism figures.
In 2023, the country welcomed 20.1 million international visitors, generating a substantial 71.3 billion ringgit ( US$14.
9 billion ) for the local economy. This impressive rebound reflects Malaysia’s growing appeal as a premier travel destination. Discover Malaysia’s vibrant culinary scene with these exceptional dining spots: For a memorable stay, consider these top hotels: Explore these key conferences taking place in Malaysia: Airline: Malaysia’s key domestic carriers include Malaysia Airlines, which operates flights with its subsidiaries MASWings and Firefly.
Note that Malaysia Airlines faced significant incidents, including the loss of two Boeing 777 aircraft within 131 days, resulting in the tragic loss of 537 passengers and crew. AirAsia, another major carrier, experienced a crash involving its Indonesian subsidiary in 2014, where all 162 onboard perished. Berjaya Air also offers domestic flights.
Train: The state-run train system in Malaysia provides a convenient way to travel. You can easily catch a train from Singapore to Kuala Lumpur, or take the popular route from Kuala Lumpur to Butterworth, the gateway to Penang via ferry. From Butterworth, you can even continue your journey to Bangkok.
In addition, Malaysia offers numerous internal flight options, including budget airlines, which can simplify travel. When considering flights, factor in additional transport to and from airports and the overall time required, as trains or buses might sometimes be faster. In 2023, Singapore welcomed approximately 13.
61 million international visitors, reflecting its ongoing appeal as a vibrant global destination. Explore Singapore’s diverse culinary scene at these top dining spots: Choose from these top hotels for a comfortable and memorable stay: Airline: Singapore boasts a comprehensive air travel network, with Changi Airport as its main hub. Renowned as one of the world’s best airports, Changi Airport provides seamless access to Singapore’s city center and various global destinations.
Train: The train system in Singapore offers a convenient option for reaching the city from the airport. For instance, you can take the train from Changi Airport MRT Station (CG2) to Tanah Merah MRT Station (EW4), and then transfer to the East-West Line heading towards Tuas Link MRT Station (EW33) to reach central Singapore. In September 2023, Indonesia witnessed a significant surge in international tourism, attracting 11.
06 million visitors. This represents a substantial 52.76 percent increase compared to the same month in 2022, underscoring a strong recovery in global travel to the country.
Despite this impressive year-on-year growth, the number of visitors saw a slight month-to-month decline of 5.51 percent when compared to August 2023. This minor drop suggests a small reduction in travel flow, but the overall trend remains highly positive.
By Air Most travelers reach Indonesia by flying into major airports, including Kualanamu in Medan, Sukarno-Hatta in Jakarta, and Ngurah Rai in Bali. Additionally, international flights connect to other destinations across Indonesia, such as Lombok and Banda Aceh. By Rail Indonesia has several rail networks, though they are less popular among tourists due to their comfort and time constraints.
The primary rail networks operate on Java Island, linking Jakarta with cities like Bandung, Yogyakarta, and Surabaya. Sumatra and Aceh also have local train services, but these are often more expensive and basic compared to bus travel. All-Inclusive Ubud Private Tour Experience the essence of Ubud with a private tour that includes visits to local temples, traditional markets, and scenic landscapes.
Enjoy a customized itinerary designed to showcase the best of Ubud’s cultural and natural attractions. One-Day Komodo Trip with Speed Boat Embark on an exhilarating day trip to Komodo Island, known for its famous Komodo dragons. Travel by speedboat and explore the island’s unique wildlife, stunning landscapes, and crystal-clear waters.
Bali Tour: The Most Famous Spots Discover Bali’s top attractions in a comprehensive tour that covers iconic locations, including vibrant beaches, ancient temples, and lush rice terraces. Perfect for those looking to experience the highlights of this beautiful island. Waterbom Bali Dive into excitement at Waterbom Bali, a premier water park set in 3.
8 hectares of landscaped tropical gardens. Enjoy world-class slides and rides built to international safety standards. The park uses an advanced salt chlorination system that’s gentle on both the environment and your skin.
Whether you seek relaxation or thrills, Waterbom Bali promises an unforgettable day of fun. Sacred Monkey Forest Sanctuary Visit the Sacred Monkey Forest Sanctuary in Bali and encounter over 1,200 long-tailed macaques in their natural habitat. Wander through lush forests and explore ancient temples, while keeping an eye on your belongings.
Avoid bringing food or water bottles to ensure a pleasant experience. The sanctuary is open daily and requires an entrance fee. Consider combining your visit with other Ubud attractions like the rice terraces and historical landmarks.
Tegalalang Rice Terrace Marvel at the Tegalalang Rice Terrace, a UNESCO World Heritage site renowned for its cascading rice fields. The terraces are particularly stunning during sunrise and sunset. Explore the area, visit the Bali Pulina plantation, and enjoy the mountain-edge swings.
For the greenest fields, visit in March, August, or September. Although they remain green in December and February, be cautious of the slippery conditions due to the rainy season. Tegalalang is often included in Ubud tours along with the Monkey Forest, Tegenungan Waterfall, and Tirta Empul Temple.
In 2023, the Philippines saw a remarkable resurgence in tourism, with visitor numbers reaching 5.5 million. This significant increase highlights the country’s impressive recovery from the disruptions caused by the COVID-19 pandemic, which began in 2020.
The rise in arrivals reflects the Philippines’ successful efforts to rejuvenate its tourism sector and restore global travel confidence. By Air The Philippines, despite being roughly the size of Nevada or Arizona, boasts over 60 airports handling passenger travel, including 13 international airports. Manila Airport alone offers direct flights to nearly 40 regional destinations.
By Train The Philippines currently operates less than 100 miles (160 km) of railway, with additional tracks remaining unused. While the government plans to expand this network, it remains limited for travelers. However, Manila’s three elevated rail systems—LRT1, LRT2, and MRT3—provide affordable, efficient transportation to many of the city’s tourist attractions.
Escape to Enchanting Hidden Valley Springs with Transfers Discover the natural beauty of Hidden Valley Springs on a day trip that includes convenient transfers. Nestled in a lush tropical setting, this destination offers serene hot springs, lush landscapes, and a rejuvenating escape from the city. Taal Volcano Explore the Taal Volcano, one of the Philippines’ most iconic natural landmarks.
Enjoy guided tours that provide breathtaking views of the crater lake and the surrounding volcanic landscape, making for a memorable and scenic adventure. Snorkeling Trip Immerse yourself in the vibrant underwater world with a snorkeling trip. Discover colorful coral reefs and diverse marine life in the crystal-clear waters of the Philippines, a paradise for ocean enthusiasts and nature lovers.
White Beach Boracay’s White Beach is renowned for its stunning sunsets and powdery white sand that remains cool even in the hottest weather. This picturesque beach attracts visitors with its pristine beauty and inviting atmosphere. Intramuros Intramuros, known as “The Walled City,” is Manila’s oldest district.
This historical area showcases remnants of the fortified city that served as the center of power during the Spanish Colonial period (1521-1898). Wander through its historic streets to experience a slice of the Philippines’ colonial past. Fort Santiago Fort Santiago, a museum and public park, was constructed as a stone fortress in the late 17th century.
This historical site marks the beginning of the riverside defenses of Intramuros and offers a glimpse into the country’s rich historical heritage. The Mooncake Festival , celebrated on September 17, 2024, serves as a vibrant and culturally significant event in China and many other Asian countries. Deeply rooted in history and tradition, this festival brings families together to share mooncakes, admire the full moon, and participate in various cultural rituals.
The round shape of the mooncakes symbolizes unity and completeness, highlighting the importance of family togetherness during this time. More than just a celebration of the harvest moon, the festival embodies a profound cultural tradition passed down through generations. Sharing mooncakes and observing rituals like moon worship reinforce the deep spiritual connection the festival fosters among people.
As the festival approaches, it continues to play a crucial role in preserving cultural identity and promoting family values, while also offering a delightful culinary experience through both traditional and modern variations of mooncakes. Ultimately, the Mooncake Festival is not only a time for festivity but also a moment to reflect on the importance of family, cultural heritage, and the bonds that unite communities worldwide. As families gather under the glowing full moon, they carry forward the rich legacy of this ancient tradition, ensuring it remains a cherished part of their cultural identity.
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