Bridgestone India Private Ltd. (BSID), a subsidiary of Bridgestone Corporation (Bridgestone), today announced a strategic growth investment to expand capacity and capability in India. The investment will be directed to the Bridgestone Pune Plant and the Indore Plant to reinforce the company’s premium-mass strategy.
The collective investment will be approximately US$85 million with expansion scheduled to start from the beginning of 2025. These efforts are expected to increase total production capacity at the Pune plant by approximately 1.1 million tires annually by 2029.
They will also improve capability to ensure premium tire production at the Indore plant. Additionally, BSID will establish a satellite technology center at its Pune plant in 2025 to produce “Dan-Totsu *1 products”. These products will be customized optimally for the Indian market with “ENLITEN” technology *2 , which is the base technology for product design.
This new satellite technology center will reinforce and accelerate the technology development capability of the company’s entire engineering chain from material planning to product research / design and manufacturing for the Indian market. Bridgestone considers the Indian market to be a growth opportunity for the premium passenger tire business. Recent trends in the market have produced an outlook of stable economic development and growth in the number of automotives both owned and produced.
BSID aims to enhance its presence in the Indian marke.