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By Kevin Kim Kevin Kim The members of BLACKPINK have spent 2024 charting their own creative paths, crafting a narrative that spans music, fashion, acting and entrepreneurship. Far from drifting apart, these solo pursuits reflect a strategy that enriches both individual artistry and collective identity, setting the stage for a potential reunion in 2025. The individual activities of Rosé, Lisa, Jennie and Jisoo are not simply diversions but significant expansions of their influence, each making waves across different industries.

Rosé: A global collaborator and personal storyteller Rosé’s solo journey reached new heights with the announcement of her debut studio album, "Rosie," to be released on Dec. 6. Her lead single, “APT.



,” featuring Bruno Mars, fuses Korean cultural references with Western pop sensibilities, capturing both playful elegance and emotional depth. Inspired by a Korean drinking game, the track showcases Rosé’s artistic evolution, allowing her to connect with global audiences in new ways. Beyond her music, Rosé revealed in a recent W Korea interview that her goals for 2024 include fan meetings, more music releases and personal time with her dog, Hank.

Her move to Atlantic Records symbolizes a new chapter, where she aims to balance introspective storytelling with international ambitions. Fans have embraced Rosé’s solo efforts, praising her ability to stay authentic while expanding her musical horizons. This balance between personal expression.

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