Beyoncé has created another massive cultural moment and set a new precedent with her record-breaking Christmas Day halftime performance on Netflix , which is now available as a standalone special on the streaming site. The "Cowboy Carter" creator brought the house down at NRG Stadium, putting on a spectacular 12-minute halftime performance as the Baltimore Ravens took down her team the Houston Texans on Dec. 25.
The show dubbed "Beyoncé Bowl" brought in 27 million U.S. viewers, according to Netflix.
Among viewers ages 18-34, the live Ravens -Texans matchup was the most-watched Christmas Day game on record with 5.1 million viewers in the U.S.
On the heels of this streaming record, it's easy to wonder if Netflix will try to make a tradition out of the Christmas Day halftime show, though Beyoncé's sprawling show will be tough to top. For Beyoncé, creating cultural phenomenons is nothing new as she's set the bar with her previous Super Bowl halftime performances and other career-defining moments. She broke new ground with the surprise releases of her 2013 album "Beyoncé" and culture-penetrating 2016 album "Lemonade," as well as her legendary 2019 Coachella "Beychella" performance — to name just a few times Beyoncé took over public discourse.
As fans flock to Netflix to rewatch the Beyoncé Bowl or experience it for the first time, here are a few unforgettable moments to watch for — ones you definitely wouldn't want to miss. Need a break? Play the USA TODAY Daily .