When it comes to her famous TikTok beauty takes, Bethenny Frankel leaves little gray area. And on Saturday, the podcast host let Instagram followers in on a “magic” part of her pre-date glam routine: spritzing on L’Oréal Paris Magic Root Cover Up Spray ($10). “I’m about to get ready for a date, but I need my secret weapon,” she told viewers in the short clip, a partnership with the brand.
L’Oréal Paris Magic Root Cover Up Spray The self-proclaimed “accidental beauty influencer” applied the top-rated product to cover “grays on the perimeter,” in addition to hiding visible scalp areas on her hairline. “That’s a difference. Like, look how it goes on .
.. wow, Bethenny, wow,” she raved of the spray, referencing a famed “RHONY” moment.
She’s hardly the only one wowed by the at-home hair hack, as the product’s racked up over 50,000 five-star ratings (and counting) on Amazon. “It stays all day and looks so natural,” one reviewer raved, while another added, “I was skeptical this would work, but it is absolutely amazing! Covers my greys [sic] in such a natural tone.” Frankel’s also a fan of L’Oréal’s Colorsonic Hair Color Device ($125), which allows users to apply their own color at the press of a button; she featured the tool in a previous Instagram Reel , raving that it provides “the same quality hair color as a salon” — and inspiring Jill Zarin to purchase one in the process.
“I think the drugstore brands are great,” Zarin told Page Six Style last month. “I just bought the L’Oréal hair color thing and did my hair color. I got the idea from [Bethenny Frankel].
It was on her TikTok.” It’s not the first time Frankel’s let fans in on her romantic life; she’s launched a dating advice podcast since her split with ex-fiancé Paul Bernon , in addition to sharing TikToks about her own love life . And as fans follow along with her journey, one thing’s for sure; thanks to her beauty hacks, Frankel’s guaranteed to have plenty of good hair days in her future.
Why Trust Page Six Style Shopping This article was written by Hannah Southwick , Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles , puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more.
In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade..
