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Saturday, November 23, 2024 Beijing continues to solidify its position as a top global tourist destination, with the launch of the “Global Gen Z Views on Beijing” event on November 22, 2024. Organized by the China Daily New Media Center and 21st Century Media and Education, the event aims to highlight the Chinese capital’s cultural heritage, technological innovations, and commitment to environmental conservation. Featuring over 20 international influencers, the event promises to offer a fresh and youthful perspective on Beijing, boosting its tourism profile while encouraging cultural exchange.

During the event, influencers from around the world are visiting some of Beijing’s most iconic sites, including the Capital Museum and the Zhoukoudian Site Museum, both rich in history and cultural significance. These locations serve as a window into Beijing’s ancient past, giving tourists and international audiences a deeper understanding of China’s long and storied history. Beijing is not just a city of historical importance; it is also a thriving hub of technological advancement.



The influencers are exploring leading tech enterprises and innovation centers, witnessing firsthand how the city is pioneering the future. As China’s capital continues to merge its ancient traditions with cutting-edge technology, Beijing’s evolving identity as a blend of past and future makes it an attractive destination for tourists looking for a mix of cultural heritage and modern innovatio.

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