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Thursday, August 15, 2024 Avani Hotels & Resorts , a part of the Minor Hotels group, has introduced a novel online interactive experience that allows users to find out which of the distinct “Avani Tribe” travel personalities they align with. Participants can either engage in a quick social media game or take a more detailed online quiz. These interactive tools are crafted to guide travelers in creating tailored itineraries suitable for individual explorations or group adventures in various Avani locations, including urban centers, tropical getaways, and cultural heritage sites.

Over the next few months, travel influencers will represent the six tribes, embarking on bespoke journeys to set a trend for Millennial and Gen-Z travelers. Explore Your Travel Tribe with Avani’s New Social Media Challenge Available through Avani’s Instagram and TikTok channels, the “Avani Tribes” quiz uses a fun “this or that” format to help users discover their ideal travel tribe. For those seeking a deeper analysis, an extended version available for sharing over Facebook and other social platforms delves into personal travel desires.



The quiz identifies the user’s tribe—be it Water Baby, Wellness Wanderer, Adventurer, Foodie, Romantic, or Creative—and suggests suitable Avani destinations for each. Tailored Travel Experiences with Avani Tribes Avani Tribes offers personalized travel experiences to match diverse passions. For instance, Water Babies might enjoy learning water sports at Avani+ Fares Maldives Resort or exploring the underwater world at Hanifaru Bay.

Wellness Wanderers can rejuvenate at the AvaniWell clinic at Avani+ Hua Hin Resort with a range of holistic treatments. For those seeking an adrenaline rush, Avani Victoria Falls in Zambia offers thrilling activities near the majestic Victoria Falls. Gastronomic Journeys and Creative Retreats Across Avani Destinations Food enthusiasts can savor global cuisines at high-end restaurants in Bangkok, Dubai, and Lisbon, each offering a unique ambiance and exquisite menus.

Creatives will find inspiration in Milan with Avani Palazzo Moscova or explore artistic pursuits at FCC Angkor by Avani in Cambodia. Romantics have a plethora of options for intimate escapes across Avani’s resorts in Asia and the Indian Ocean. Avani Tribes Influencers Kickstart Personalized Travel Adventures The initial group of Avani influencers is set to share their unique travel experiences, from culinary explorations in Dubai to romantic and adventurous retreats in the Maldives.

These influencers, including notable figures from reality TV and social media platforms, will highlight the rich diversity of experiences Avani Hotels & Resorts offer, promising unforgettable journeys tailored to various travel styles and preferences. “Avani Tribes is dedicated to crafting travel experiences that are finely tuned to individual personalities, while also embracing the concept of collective individualism. By connecting like-minded people, Avani Tribes creates a sense of belonging between travellers, ensuring that each journey is not only personally fulfilling but also enriches the shared experience of a community with similar values and interests,” said Ian Di Tullio , Chief Commercial Officer of Minor Hotels.

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