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Wednesday, January 8, 2025 Australia’s adventure tourism market is rapidly growing and is projected to reach an estimated USD 96.53 billion by 2031, expanding at a robust compound annual growth rate (CAGR) of 18.2% from 2024 to 2031.

The latest market research report by Coherent Market Insights provides a comprehensive analysis of the industry, highlighting key growth factors, opportunities, and challenges shaping the future of adventure tourism in Australia. The adventure tourism industry in Australia has garnered increasing attention over recent years. The growth of the market is attributed to a rising preference for adventure and outdoor activities among both domestic and international tourists.



Adventure tourism involves travel for recreational activities that provide tourists with thrilling experiences, such as hiking, climbing, white-water rafting, and exploring remote locations. Australia’s vast natural landscapes and diverse terrain are well-suited for these activities, offering a wide range of options for tourists seeking outdoor adventure. The COVID-19 pandemic initially posed challenges to the tourism industry; however, the recovery phase has seen a resurgence in demand for outdoor and adventure tourism experiences.

As restrictions have eased, many people are choosing to travel within their own countries, with Australia emerging as a top destination for adventure tourism. Tourists from neighboring countries like New Zealand and Southeast Asia, as well as long-h.

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