Chinese milk tea chain Chagee is facing the ire of Malaysians after the company urged customers to remove posts of a TikTok video appearing to show staff tampering with a lucky draw to win luxury handbags and top-end electronic products for themselves. To commemorate its 7th anniversary last week, Chagee offered luxury handbags from Louis Vuitton and Gucci, and Apple mobile phones, laptops and tablets through ‘Tear & Win’ coupons hidden inside the company’s iconic blue and white cups. However, trouble began to brew on Monday after a TikTok video went viral showing a staff member allegedly going through the empty cups and putting aside the ones with the top prizes, leading to allegations that the contest was rigged.
X user Mimi Asmara said: “When I saw the video, I thought, ‘The staff couldn’t possibly be that stupid and risk her job.’ ..
. this contest is rigged.” Another user of the platform Norazlinda Abraham said: “The prizes don’t exist any more, all taken by your own staff.
”.
